Facebook Application Development

Facebook is a social utility that connects people with friends and others who work, study and live around them. Wide number of websites are integrating Facebook with their websites as it offers a good number of advantages in improving business prospects. On 26th August 2008, Facebook had 100 Million registered users across the world.

The next step in Web 2.0 is businesses harnessing the powers of social networking sites through integrated applications. Integration into social networking applications already offer benefits to consumers, such as CRM, reaching to a wider and more diverse group of audiences.

Vinfotech offers special integration processes and applications for Facebook to help you reap rich dividends from your website. Integrating Facebook with your site will offer you the following benefits:

• Contact Management System. Facebook helps you create a massive contact management system. It offers a central repository for the information, which can be regularly updated. 
• Facebook Pages. Facebook “Pages” give your business or brand an identity on Facebook.  With a Page, those interested and following your brand can become “fans”, and when they do so, all their friends will see this.
• Applications. Facebook has a very powerful API that helps you promote your business on Facebook by integrating applications developed by us.  Applications give you full power to say or promote anything you want about your business, and use the social tie-ins provided by Facebook to do this.  
• Advertising. Facebook has a powerful advertising engine that enables businesses to specify a specific demographic target, see how many people that demographic will hit, and advertise to that demographic. Tap into direct and viral marketing initiatives centered on Facebook.
• Polls. Facebook Polls are great for marketers looking to get a quick answer about a particular feature they’d like to implement, or just to find out information and opinions from a specific demographic.
• Facebook Connect. Integrate Facebook into your login process, retrieve users’ friend information, and even post data back to users’ Mini Feed so all their friends can see their activity.