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The Real Story Behind THE Real Social Network - Facebook!

In 2004, a Harvard student decided that it is better to invent a job rather than find one. That decision sparked a revolution, that revolution gave birth to a lifestyle and today one seventh of the world is part of that revolution.

In 2004, a Harvard student decided that it is better to invent a job rather than find one. That decision sparked a revolution, that revolution gave birth to a lifestyle and today one seventh of the world is part of that revolution. When Mark Zuckerberg sat down to write the code for Facebook, he knew that he has to make it big. But how big? Startups were not entirely a novel concept in the industry where every new idea was the seed of the next big thing. So what would be Mr. Zuckerberg’s magnum opus? Facebook, or as it was known back then, The Facebook, was based on a simple idea. “We want to know what is happening around us. What are the people we like, people we find interesting, doing?” Startup Product Development was still driven more by the individuality and novelty of the entrepreneur as it is today. The Project needed to bring to the table something that has never before been served.

Facebook has always been a keen observational lesson for us at Vinfotech. A project that showed how clean simple designs that allowed prominence not only to its features but most importantly, to the freedom of end user is something we are truly enamored by and achieve in our designs ourselves. The Dual-tone UI Design of Facebook created a combination of a white blank canvas waiting for the user to express themselves with the signature mastheads and logo providing a perfect visual cue of the genius behind it all. But what goes into the making of the Social Network that showed the world how it is done?

The Look and the Feel

Log on to the Facebook homepage and you are greeted with a simple minimal sign up form. No hassles, no complicated tedious forms. Just a few particulars required and you’re in. Welcome to Facebook. The UI Design, in fact the whole Startup Website was aimed at being “cool” at a time when internet was rapidly filling up with websites that threw features left right and centre. Zuckerberg’s view was streamlined towards the polar opposite. Be Cool. Give people what they want. Do not distract, do not entice and do not go for the hard sell. Let Facebook show people how cool it is. The coding focused on the natural evolution of a startup website design. A memorable masthead with Al Pacino’s face. A cool blue hue. A white background. That’s it. Facebook as a startup project understood the importance of letting its users feel the freedom of their individuality.

The User Experience was designed for one specific purpose. Give the user a vast canvas. Let them fill it up with their unique impression. The UX Design provided several features and sections where a user can fill in unique and personal information to truly mark their profile as their own. The personal space was called The Wall. And it was all about the end user. Who they meet, who they befriend, what they like, what they look and listen, where they are, where they want to be. Facebook truly provided a genuine user friendly, user-centric UI design.

The Tapestry behind the Magic

The Startup Development of Facebook was far from a truly cinematic or even a particularly moving story in the conventional sense. From endless hours peering over a screen and writing thousands of lines of coding to running around and meeting sponsors with some money and much ambiguous promises, it was a hard road with plenty of dead-ends. But Zuckerberg knew he had the next big thing. And he knew that it was worth the effort. The Operating Costs, the Startup Website, the servers, the hosting, there were a hundred things to take care of. Zuckerberg had one clear motive. Making sure everything fits as perfectly as the code itself to make Facebook a success. With time, a social network that was exclusive to the Harvard students and alumni, found a nationwide playground. From the coast of United States, it found the path to cross the oceans and reach every major country.

A scene in the movie The Social Network aptly underlines the reach of Facebook when a character comments: “Bosnia. They don’t have good roads in Bosnia but they have Facebook.” That is the reach of Facebook. And that reach, the truly global status of Facebook as the social network with a capital T, capital S, and capital N, is a result of a Startup that created a UI that understood that despite the difference of definition, the role of UI Design and UX Design are codependent and complimentary. One completes the other. Like a good story that is written in perfect calligraphy.

The Titan of Social Networks

Facebook is soon to complete a decade since its conception. And here are the hard numbers that prove its gigantic reach. With a revenue generation of 1 Billion US Dollars for the fiscal year of 2012, operating costs of 538 Million US Dollars (2012) and 1.19 Billion active users as of September 2013, Facebook is the quintessential Startup Success Story.

At Vinfotech, this story is what we look forward to for our aspirations. This, is what we aim to be. Come join us, in our voyage towards being a titan.

About Vinfotech

Vinfotech creates world's best social networks for brands, interest groups and sports fans. We promise initial set of real engaged users to put turbo in your social network growth. Our award winning software vSocial™ allows us to build stellar customized communities faster and better. Our customers include Aston Martin, Burberry, Arabian Gulf League and Snapdeal.

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