The internet has moved. Are you catching up? There was a time when computers used to take up the entire apartments. Now they fit in your pocket. Soon they'll fit on your wrist. Or you can wear them in your glasses to work or walk or run. The real question here is: "Is your Idea ready to move at the same speed as the web?"
Make no mistake. The Internet is fluid. By nature and in behavior. From desktops to laptops to mobiles to wrist watches. And may be someday, Marvel will turn into a prophet when our internet occupies an entire room without the help of a screen, like JARVIS.

Startups are eager by nature too. Ready to move. Ready to leap and fly. And in an ideal world, a Startup's ambition knows no limits. It is unlimitedly scalable. It grows, exponentially. But in the real world, there are boundaries. Not one or two and not of a fixed number of kinds. The Web now has a lot of different spaces to occupy. Which means there is no one standardized canvas. Devices compete with each other to get better, bigger, deeper, more precise. Coincidentally, this competition is the same as between a Startup and a market. A startup too, wants to get bigger, better, reach deeper into the market and solve precise problems with clarity of vision.
So consider these points before you take a leap of faith with your startup web development.

• Presence: Is your idea capable of being present whenever, wherever the end-user needs you to be? On a desktop screen? On a mobile screen? Through a website? Through an app?
• Appearance:  How do you present yourself to the end user? Are you a content-first or a visual-first startup?
• Feature: What is the core appeal of your startup? What is the most important feature? What problem does it solve?
• Emphasis: How will you emphasize this feature across the web? Does it remain prominent whether you are on a desktop screen or a mobile screen?

Four tenets. Four important aspects of your Startup to ponder upon before you begin the startup web development process. No, you need to struggle with them alone. Your web developer and designer need to be in on this too. But remember to have this conversation. Here's what you need as your answers.

Presence

Is your idea capable of being present whenever, wherever the end user needs you to be? The Answer: Yes. Omnipresence is the mark of credibility. Be there for your user because that's what makes you truly helpful. That's what makes the user trust you more. You don't crash, you don't slow down and you are not inaccessible.

Through a Website or An App?

Answer: Depends on your idea. Do you have the usability that needs to be truly instantaneous? Or is your idea something that is preferred in leisure by the user? How quickly do you prefer your user to accomplish the task they want? How versatile is your idea?

Appearance

How do you present yourself to the end user? Are you a content-first or a visual-first startup? Answer: This is very important for a great UX. You need to identify who you really are? Is your idea about content or about visuals? Is it about active interaction (clicking on buttons, making selections, choosing where to be and where to go on the website/app) or passive interaction (picking one article and reading, scanning, simply scrolling to browse).

Feature

What is the core appeal of your startup? What is the most important feature? What problem does it solve? Answer: The keystone of your startup idea. What problem are you solving? Is it something that a user would consider extremely urgent? Or is it something that allows them wish fulfillment? That''s what decides how you prioritize your features and pick which ones are truly the potential for growth.

Emphasis

How will you emphasize this feature across the web? Does it remain prominent whether you are on a desktop screen or a mobile screen? Answer: The key to deciding your design approach. Remember this. If you choose Responsive Web Design, the choreography plays the role of both a guide and a platform. Your key features, your identity and how your idea solves the problem should be prominent.

A lot of this might seem too simplistic when you read. But the truth is that simplification is a very complex process. These questions and their answers will define how your startup web development is steered from the get go. And time and again, with the new changes in web, you will need to ask these questions again. The Web is changing. There are infinite sizes of screens, new platforms to appear upon and new methods of winning the attention and acclaim. Are you ready?

Vinfotech is a Web Development and Design firm with a passion for Startups. Our solutions are the talk of the techtown and these questions are a part of the reason why. If you are a Startup, come talk to us.