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How to use enterprise collaboration tools for engaging stakeholders?

We give you a low-down on how to involve your stakeholders by choosing a collaboration platform that’s meant for your organization

So your engineers are in Chicago but your HR and sales teams are at your Virginia headquarters while you have customers all over the US. You are inevitably considering enterprise collaboration platforms to involve each of your stakeholders for better efficiency and sales. We give you a low-down on how to involve your stakeholders by choosing a collaboration platform that’s meant for your organization.

Stakeholder mapping
The first step is to identify your stakeholders and profile them. If you choose smart collaboration platform partners, they will insist on creating user profiles to help you leverage the collaboration tool fully. This in turn will assist in determining the best strategies to engage and interact with them.

Engaging employees
Make sure you choose a collaboration tool that supports all kinds of interaction. This means that your enterprise collaboration platform should have messaging features, private communication, video chats, conference calls, phone calls and storage of project conversations on a single location accessible to all. Secondly, it should be easy to use and has intuitive interface. It’s a fine balance between not overly simple and not overly complex. That’s because each of your employees is unique and you need to ensure that all of them get to interact in a manner they are most comfortable. These small details will make your collaboration platform a natural part of their lives.

Engaging top-level management
It’s easy to preach to employees than practising especially for those sitting at the top of the hierarchy. Remember that a collaboration tool should accomplish its central purpose: collaboration. This means it’s democratic and successfully bridges hierarchical gaps. Your collaboration platform should allow a digital workplace for brainstorming sessions, it works on multiple platforms, has a dynamic file sharing options and enough filters. This would ease the inhibitions of the senior level managers and allow them to collaborate confidently.

Engaging customers
Very few companies think they can involve customers also onto their platforms. It’s possible and do-able. Hospitals and clinics in the West are successfully engaging patients onto collaboration platforms that provide separate dashboards for both care teams and patients yet allow them to collaborate on the same tool. One such example is Medlinx – a Canada-based collaboration tool. Similarly, B2C enterprises or startups who wish to leverage the best from their teams can choose collaboration tools that can work on multiple platforms and allow real-time collaborations to successfully engage customers.

About Vinfotech

Vinfotech creates world's best social networks for employees, brands, interest groups and sports fans. We promise initial set of real engaged users to put turbo in your social network growth. Our award winning software vSocial™ allows us to build stellar customized communities faster and better. Our customers include Aston Martin, Burberry, Arabian Gulf League and Snapdeal.

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