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Fantasy basketball: A basket full of opportunities!

“Basketball’s raising repute in the world of fantasy sports”. A new opportunities for sports startups.

Basketball is a worldwide phenomenon. And it is especially catching up among the young boys and girls, courtesy - College basketball leagues. As its popularity continues to grow around the world, Europe has become a huge fan base of basketball which is now translated into the growing craze of fantasy basketball applications.

The basketball fanaticism in Europe is no more limited to buying jerseys, player and team tees from the NBAStore.eu. It’s now visible among the various discussions across chat platforms about breakouts, sleepers and busts of daily fantasy basketball. Apart from the two giant American players offering the games, NBA.Com, ESPN and Yahoo’s fantasy basketball platforms remain popular.

Why fantasy basketball is catching up?

Many fans turn to fantasy basketball to understand and connect with the real games better. Other times, many fantasy basketball players are advised by fantasy sports bloggers to watch basketball more in order to compete. Thus both real games and fantasy basketball games are contributing to each other’s popularity. Several fantasy basketball platforms run advice and blogs to tell the fantasy players as to which players to target in their daily leagues – from the pricey ones to the midrange values to the cheaper ones. European basketball, with its basketball history dating back to 1935, its existing college basketball teams, the Eurobasket championships and the existence of European NBA fans, is now ready to rival football.

Economies of Basketball

A recent report states that there are an estimated 5 to 6 million traditional season-long fantasy players in the UK currently, but only 3 to 5% of those are currently playing DFS. This means that those in the business of providing fantasy basketball must look for Daily Fantasy Sports applications development to make a dent in this market. These DFS players are also fast converting into paying customers. The conversion rate in the UK is around 10%.
In addition, the traditional platforms of fantasy basketball such as those on ESPN or Yahoo Sports still struggle with user experience issues. There’s much to be done to improve these platforms and better still – to come up with all new fantasy basketball websites or applications.

Opportunity for startups

- There’s much scope of improvement in fantasy sports mobile designs.
- Absence of many multi-lingual fantasy basketball websites and mobile apps.
- Growing fan base of both real games and fantasy sports in Europe.

About Vinfotech

Vinfotech creates world’s best fantasy sports-based entertainment, marketing and rewards platforms for fantasy sports startups, sports leagues, casinos and media companies. We promise initial set of real engaged users to put turbo in your fantasy platform growth. Our award winning software vFantasy™ allows us to build stellar rewards platform faster and better. Our customers include Zee Digital, Picklive and Arabian Gulf League.

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